Natural Cycles sharpens Nordic focus with new regional chief

After nearly a decade at Natural Cycles, Sofie Askervall has stepped into the newly created role of Head of Nordics. “Right now, we are looking closely at Norway,” she says.

By Lotta Naesenius

October 7, 2026 9:51 AM

Natural Cycles has had a CE-marked digital contraceptive on the market since 2017. In Sweden, the company’s home market, awareness of the fertility app is high, but the company has yet to officially launch in the neighbouring Nordic countries.

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